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Gregath Company e-zine
Volume 10, Number 1
January, 2011
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to Gregath Company, Inc. and may not with other printer/publishers. ALWAYS double check with your printer/publisher on every detail.
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Table of Contents
You may click on each department below to
go directly to that article. At the end of each article (if supported) is
a link back to this contents.
What's It
Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help
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What's It Mean? - bookstore
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Drop Ship (marketing): Within 48 hours of receiving an order, it is forwarded to the author/publisher. The author/publisher maintains all book inventory and controls shipment. After the author/publisher receives the order, they fill/ship it within 10 days. Due to the many authors/publisher and different shipping methods Gregath does not guarantee a specific carrier or class. If the author has failed to inform Gregath as to an out of print status, a full refund is issued for the unavailable book. See Also Special Order
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For other writing, printing, publishing, marketing lingo, check our glossaries
at
http://www.gregathcompany.com/gloss.html and
http://www.gregathcompany.com/glosswrite.html
Run across a word that
you don't understand? Try us -
email us your word, term or phrase and we will see if we can shed some light on
the matter!
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Design Inspiration - NA
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Book Manufacturing Concepts -
Hardcover: Color side sewn (generally under 250 pages)
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Is your book a handy size? One that has the reader in mind, and thus, is not several hundred pages long? This binding option combines Library Binding Institute recognized durability as a lower cost alternative to ALA Oversewing in books that don't "have a weight problem". Books with a spine up to 3/8" don't always need an Oversewn spine to last generations. A book of this size can have up to approximately 250 pages, depending on the thickness of paper utilized. The small weight of the book means that only readers will cause wear. The book itself will not be damaged during storage, as long as basic cautions are used - such as a flat, relatively dry surface.
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This section is drawn from
http://www.gregathcompany.com/hb/color/sidesewn.html
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Marketing advice
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Don't discount "hand selling" books through online services. Do you eBay, or use other auction sites? Don't want to "risk" listing fees? Monitor sites you use for specials. Have sales information ready for those "free" times to take advantage. Even if a copy doesn't sale ASAP, it may get further out into the traffic stream and you may pick up sales down the road.
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This section is drawn from
http://www.gregathcompany.com/service/marketing
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Genealogy ideas - see computer this issue
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Have a tip? e-mail
us
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Computer aid!?!
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Most computers are online now. Have you taken advantage of your software's free online services? Examples include PowerPoint slide deck templates; special "document" templates such a calendars, invoices, etc.; fonts and clipart. Copyrights may apply, so if you are producing anything for profit, be aware of limitations.
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Have a tip? e-mail
us
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About this e-zine
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Gregath Company, Inc. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.
If you have decided since you
requested this newsletter that you prefer not to receive mailings, please go to
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Back Issue information available through http://www.gregathcompany.com/zine or http://gregathcompany.wordpress.com
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Copyright and reprint information
Gregath Company, Inc. is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by Gregath Company, Inc., as staff members are responsible for the content.