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Gregath Company e-zine
Volume 16, Number 12
December, 2017
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to Gregath Company, Inc. and may not with other printer/publishers. ALWAYS double check with your printer/publisher on every detail.
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Table of Contents
You may click on each department below to
go directly to that article. At the end of each article (if supported) is
a link back to this contents.
What's It
Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help
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What’s It Mean? A-Z
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Road Map: A list or representation of how different elements are to go together into a publication. For instance: a photo list with page number/placement and/or pages copied with the photos in place. See Dummy
Round/Rounding (see back): The mechanical or manual manipulation of the spine of a text block into a convex shape (and the consequent manipulation of the fore edge into a concave shape). Rounding usually precedes backing. Rounding and backing help distribute the swell than naturally occurs with sewing and adhesive binding.
Terms marked with an asterisk (*) are not generally used in our office.
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For other writing, printing, publishing, marketing lingo, check our glossaries
at
http://www.gregathcomany.com/info/dictionary and
http://www.gregathcompany.com/info/dictionary/writers.html
Run across a word that
you don't understand? Try us -
email us your word, term or phrase and we will see if we can shed some light on
the matter!
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Design Inspiration
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If you prefer a full sized advanced reading copy (ARC - commonly referred to as a "proof"), one can be sent a quoted price. Generally speaking an ARC should cost no more than $75.00 up to 500 pages. If something is found that was not expected on the ARC (or free proof), it can be fixed at that time, rather than having it show up in the published work. If you desire a true galley or blue line (bound or unbound), request an estimate - same as POD pricing, plus shipping and handling.
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This section is drawn from
http://www.gregathcompany.com/info/tips/crdprep.html
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Book Manufacturing Concepts
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Shipping services through USPS will rise an average of 1.9% and more information can be found at http://www.usps.com. Unless contracting with a jobber that offers free shipping, this will likely effect your total shipping cost on small orders.
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Marketing advice
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Keep in mind that both the cost of a USPS delivered stamped letter and post card go up 1 cent on January 21, 2018.
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Genealogy ideas
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Looking for a book that is out of print? In addition to trying out the businesses we list on our website for used copies, consider local "buy, sell, trade" options. Some areas have these options via radio or TV, in print publications, online bulletin boards as well as social media options. Target both the author's geographical area as well as where the subject matter of the book covers.
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This section is drawn from
http://www.gregathcompany.com/book.html
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Have a tip?
e-mail
us
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Computer aid!?!
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Have you begun keeping your Christmas card list in a spreadsheet or database program - like Microsoft Excel or Access yet? If not, and you are reasonably comfortable using a computer, it may be a very good idea to do so. Did you know once you enter all the information from your list - or full address book - it can be used to address envelopes or actually personalize those Christmas letters - and so much more? An example is using an Excel sheet with MS Word (mail merge) to print out current lists (produce directory) to share, print mailing labels or gift tags, merge the contact information with your Christmas letter and more.
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Have a tip?
e-mail
us
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About this e-zine
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Gregath Company, Inc. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.
If you have decided since you
requested this newsletter that you prefer not to receive mailings, please go to
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Back Issue information available through http://www.gregathcompany.com/zine or http://gregathcompany.wordpress.com
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Copyright and reprint information
Gregath Company, Inc. is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by Gregath Company, Inc., as staff members are responsible for the content.