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Gregath Publishing e-zine 
Volume 8, Number 9
September, 2009
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to The Gregath Publishing Company and may not with other printer/publishers.  ALWAYS double check with your printer/publisher on every detail.

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Table of Contents
You may click on each department below to go directly to that article.  At the end of each article (if supported) is a link back to this contents.

What's It Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help

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What�s It Mean?
- hard binding spotlight #2
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Hard binding Spotlight #2

Adhesive binding: Soft or hard type binding. Pages held together by adhesive/glue, rather than any form or sewing or mechanical attachment (stapled).

Adhesive binding - Double-Fan: Hard type binding. Pages held together by adhesive/glue, applied first while binding edge is fanned in one direction, and second as finned in the opposite direction - may be notched. Meets library binding standard: ANSI/NISO/LIB Z39.78

Back/Backing (see round): The binding process of dispersing the swelling of the spine of a rounded text block and shaping it into a shoulder on each side of the spine of a text block.  Backing accommodates the thickness of the boards, and provides a hinge along which they can swing freely.  Backing also helps to prevent the spine of the text block from collapsing into a concave shape over time.

*Backbone (see spine): Center edge of a book perpendicular to and between its covers.

*Backing up: Printing a sheet after one side has already been printed.

Binding: Folded sheets (signatures) or single leaves (pages) secured on one edge (spine) and protected by a cover.

Binding Edge: Edge of text block that is attached by sewing or adhesive binding, etc.

Binding Margin (inner, gutter, or back margin): Margin where text block is attached: The distance between the binding edge of a printed page and the text area.

Book Block: Endpapers, text block and all other materials before hard or soft binding.

* denotes a term that Gregath Publishing doesn't normally use.

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For other writing, printing, publishing, marketing lingo, check our glossaries at http://www.gregathcompany.com/gloss.html and
http://www.gregathcompany.com/glosswrite.html

Run across a word that you don't understand?  Try us - email us your word, term or phrase and we will see if we can shed some light on the matter!
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Design Inspiration
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School photos can be treated in a variety of ways. However, it is possible to show the group, as well as individual close ups - from the same photo. Captions can be informative, as well as add to the flavor of the book.

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This section is drawn from
http://www.gregathcompany.com/photo/tips/design/school.html
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Book Manufacturing Concepts -
not this issue
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Marketing advice
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Do you think your project(s) can benefit from more information? Consider putting together a press/media kit. These can be sent to all media outlets, as part of a proposal to book stores, to those you are approaching for a book-related event, to bulk sale targets (such as a school system for children's books), etc. Don't prepare a press kit and reproduce it faithfully throughout your book promotion. If you get bad reaction to something, drop it or update it. If you keep getting the same questions, try to address them in future kits.

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This section is drawn from
http://www.gregathcompany.com/service/marketing/index.html
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Genealogy ideas - not this issue
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Have a tip? 
e-mail us
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Computer aid!?!
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While there is good and bad that can be found with any software upgrade, did you know as an Microsoft Word user, the default file format changed between 2003 and 2007 versions? Fear not - if sharing files with someone who hasn't upgraded yet, be sure to "save as" a .doc format, rather than the default format.

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About this e-zine
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Gregath Co. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.

If you have decided since you requested this newsletter that you prefer not to receive mailings, please go to the following page and fill out the subscribe/unsubscribe form to be automatically dropped from the mailing list:
http://www.gregathcompany.com/zine
This set of directions is also the way to subscribe to this e-zine to get your own copy in your box monthly (if not already a subscriber).
NOTE: If trying to unsubscribe, supplying a different email address then the one you signed up with will result in multiple copies rather then being unsubscribed.

Back Issues available through http://www.gregathcompany.com/zine

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Copyright and reprint information

Gregath Co. is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by The Gregath Publishing Company, as staff members are responsible for the content. 

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