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Gregath Publishing e-zine 
Volume 4, Number 3 - Archival Issue!!
March, 2005
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to The Gregath Publishing Company and may not with other printer/publishers.  ALWAYS double check with your printer/publisher on every detail.

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Table of Contents
You may click on each department below to go directly to that article.  At the end of each article (if supported) is a link back to this contents.

What's It Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help

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What's It Mean?
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Acid Free Books: The use of this term varies from the logical definition of the individual words to a wide variety of standards - always have a company explain their definition.  An acid free book depend on internal (book materials) and external factors (chemical processes, environment, etc.).  Because of varying factors, we do not use this term, see archival webpage for more information.

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For other writing, printing, publishing, marketing lingo, check our glossaries at http://www.gregathcompany.com/gloss.html and
http://www.gregathcompany.com/glosswrite.html

Run across a word that you don't understand?  Try us - email us your word, term or phrase and we will see if we can shed some light on the matter!
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Design Inspiration
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If archival quality is important to the author, they should take a moment and define what exactly is important to them and why.  After this is complete, they can begin seeking printer/publishers and/or methods for their book production.  Always query about definition of archival words and jargon as they seem to vary widely - never assume.

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This section is drawn from information online at http://www.gregathcompany.com/bookselling.html
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Book Manufacturing Concepts
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Q. Will my book be archival and/or acid free?

A. It depends on how technical your definitions of acid free and/or archival are. This webpage has been provided for further education. Short Answer:  Our books meet several standards and are considered by many to be acid free

We utilize the offset printing method and/or digital copying and a variety of binding processes. These methods add a small percentage of acidic material while printing on any paper. We have yet to find any publishing process that is totally (100%) acid free, even if printed on high cotton (or "rag") content, acid free paper. Additionally, the first bare hand that touches any acid free material also introduces acid to it.  However, by Gregath's use of pH balanced paper (commonly referred to as "acid free"), your book will be over 99% acid free and will last for several decades - depending upon the owner's treatment of the book.

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This section is drawn from information online at http://www.gregathcompany.com/archival.html
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Marketing advice
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Marketing is promotion!  To promote a book, good things about the book contents, yourself, your family (if genealogy) or area (if research tool), and history, as well at the physical form the book takes will be pointed out. These are all selling points.  Don't overlook something that is positive because it wasn't the main publishing focus.  For instance, archival quality is becoming a much talked about and sought after element in reference book publishing.  Whether this was of high priority for the author personally, it may contribute to sales if it is publicized.

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This section is drawn from information online at http://www.gregathcompany.com/service/marketing.html
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Genealogy ideas
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If you or your family have been collecting documentation for quite sometime, you should consider replacing your copies that are over 20 years old.  As each copy loses clarity, it is suggested preservation photocopying should be considered to reduce the times the copy will need re-copied.  For more information visit the Library of Congress online.

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Computer aid?!?
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A large number of genealogists are taking advantage of the resources of the internet.  Just because you can find a document or GEDCOM online today doesn't mean it will be there (or free of charge) tomorrow or 20 years from now.  Because of this, it is a good idea to treat computer print outs for your files/archives to reduce their acid level as much as is comfortable implementing.  Here are a few tips:

For more information visit
http://www.gregathcompany.com/gstore.html
http://www.gregathcompany.com/sstore.html

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Have a question or tip?  E-mail us.  We may be stumped, but either way you'll get a personal reply.
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Note:  All references to "click" are using the left mouse button unless otherwise noted.
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About this e-zine
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Gregath Co. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.

If you have decided since you requested this newsletter that you prefer not to receive mailings, please go to the following page and fill out the subscribe/unsubscribe form to be automatically dropped from the mailing list:
http://www.gregathcompany.com/zine
This set of directions is also the way to subscribe to this e-zine to get your own copy in your box monthly (if not already a subscriber).
NOTE: If trying to unsubscribe, supplying a different email address then the one you signed up with will result in multiple copies rather then being unsubscribed.

Back Issues available through http://www.gregathcompany.com/zine

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Copyright and reprint information

Gregath Co. is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by The Gregath Publishing Company as staff members are responsible for the content. 

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