Gregath Publishing e-zine 
Volume 5, Number 7
July, 2006
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to The Gregath Publishing Company and may not with other printer/publishers.  ALWAYS double check with your printer/publisher on every detail.

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Table of Contents
You may click on each department below to go directly to that article.  At the end of each article (if supported) is a link back to this contents.

What's It Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help

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What's It Mean?
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*Leaf Attachment: How the pages of a text block are "bunched" together such as sewn by thread, adhesive, or non-ANSI/NISO/LBI Standard: staples.

Joint:  The grooves that run top to bottom (head to tail) on the outside of the cover itself, front and back, along which the boards hinge when they open.

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For other printing, publishing, marketing lingo, check our glossary at http://www.gregathcompany.com/gloss.html
Run across a word that you don't understand?  Try us - e-mail us your word, term or phrase and we will see if we can shed some light on the matter!
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Design Inspiration
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Some interesting items we has seen go into genealogy and family history books include: WWII Ration book and what was left of the family stamps, photos of boot camp (including the bugler), military unit photos, listing of cemeteries (and locations) in the book, advertisements from family business, Railroad Card, etc.  Anything that someone may have (or currently do today) kept in/for a scrapbook should be considered.

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This section is drawn from http://www.gregathcompany.com/udo.html
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Book Manufacturing Concepts - Hard Copy Manuscript
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A good rule of thumb to keep in mind during the preparation process of a hard copy manuscript is "what you see, is what you get". For the best results use a smooth white paper.  Expensive "top of the line" computer paper is not necessary, a good "typing" copy machine or all purpose paper is fine.  Avoid colored (cream, gray, etc.), aged colored and textured (pebbled, linen finish, etc.) as well as ultra thin (onionskin, etc.) papers. Make sure that the print is clear, consistent and as dark as possible throughout. In the end, you will be much happier if the typewriter or (non-Laser or DeskJet) printer used contains a carbon film ribbon, is in good mechanical working order and has clean unbroken strikers. More and more people are acquiring Laser or Bubble Jet/DeskJet printers and these make a very nice camera ready manuscript. In good faith, we can not recommend manual typewriters, fabric ribbons, dot matrix printers or low quality  DeskJet/Bubble Jet printers  for a good finished product. Electric typewriters, daisy wheel or ball printers and laser or Bubble Jet/DeskJet printers (on high quality settings) can be borrowed or rented in most areas.

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This section is drawn from http://www.gregathcompany.com/udo.html
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Marketing advice - Encourage Repeat Customers (Periodical Focus)
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Options that will not add to the cost of a periodical may include: 
Work with label producer on special label marking, maybe even a different label: clear/white, etc.) and note this in the issue. Can even be done by hand such as an highlighted label, a star sticker, etc.  Additional Tip:  Never use the same marking two years (or subscription spans) in a row.
 

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This section is drawn from http://www.gregathcompany.com/service/marketingsubscriptions.html
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Genealogy ideas
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Have a tip?  e-mail us
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Computer aid!?! 
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Note:  All references to "click" are using the left mouse button unless otherwise noted.
Have a question or tip?  e-mail us We may be stumped, but either way you'll get a personal reply.
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About this e-zine
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Gregath Co. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.

If you have decided since you requested this newsletter that you prefer not to receive mailings, please go to the following page and fill out the subscribe/unsubscribe form to be automatically dropped from the mailing list:
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NOTE: If trying to unsubscribe, supplying a different email address then the one you signed up with will result in multiple copies rather then being unsubscribed.

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