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Gregath Company e-zine 
Volume 11, Number 6
June, 2012
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to Gregath Company, Inc. and may not with other printer/publishers.  ALWAYS double check with your printer/publisher on every detail.

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Table of Contents
You may click on each department below to go directly to that article.  At the end of each article (if supported) is a link back to this contents.

What's It Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help

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What's It Mean? - Writer's Lingo
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Font (Type): The actual type/style of lettering used in an item. Click here for more information.

Footer: Line of information that is the last text on the bottom of the page.  Click here for more information.

Terms marked with an asterisk (*) are not generally used in our office.

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For other writing, printing, publishing, marketing lingo, check our glossaries at http://www.gregathcompany.com/gloss.html and
http://www.gregathcompany.com/glosswrite.html

Run across a word that you don't understand?  Try us - email us your word, term or phrase and we will see if we can shed some light on the matter!
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Design Inspiration
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Want to give your color hard bound book a bit of elegance? Consider upgrading to a rounded and backed book - rather than a square back. This is now a standard option at GCI.

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This section is drawn from
http://www.gregathcompany.com/hb/color
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Book Manufacturing Concepts
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Do the color hard bound books you see have something missing but you are not sure what? Turn the book on end and look at the spine edge - is it just cover and paper, or does it have head and foot bands? This is now a standard option at GCI.

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This section is drawn from
http://www.gregathcompany.com/hb/color
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Marketing advice
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In today's world it is important to send out a polished appearance. This includes using handwriting only for specific impact. A PR mailer should have your return information printed on it, however a hand addressed piece can add to the personalized touch. We offer a variety of printed envelope options (standard minimum 500). Hesitant to buy 100s of custom imprinted envelopes for this project? Did you know USPS can send you envelopes in several styles with postage already on them in quantities as few as 50? Fairly plain ones cost 57 cents each - only 1 penny more than a blank post-paid envelope from USPS. Visit USPS  and mouse over "shop" (in the blue line) and click "Order Personalized Stamped Envelopes" (3rd choice). Don't forget to sign in (or create your free account). Payment options even include PayPal! (instructions current as of 7-18-12)

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This section is drawn from
http://www.gregathcompany.com/service/marketing

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Genealogy ideas
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Progress on the 1940 Census accessibility and ready reference online is proceeding quickly!

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Have a tip? 
e-mail us
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Computer aid!?!
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Did you know Microsoft is looking to issue a new Office in 2013, in addition to a "365" product tied to their cloud?

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Have a tip? 
e-mail us
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About this e-zine
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Gregath Company, Inc. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.

If you have decided since you requested this newsletter that you prefer not to receive mailings, please go to the following page and fill out the subscribe/unsubscribe form to be automatically dropped from the mailing list:
http://www.gregathcompany.com/zine
This set of directions is also the way to subscribe to this e-zine to get your own copy in your box monthly (if not already a subscriber).
NOTE: If trying to unsubscribe, supplying a different email address then the one you signed up with will result in multiple copies rather then being unsubscribed.

Back Issue information available through http://www.gregathcompany.com/zine or http://gregathcompany.wordpress.com

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Copyright and reprint information

Gregath Company, Inc. is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by Gregath Company, Inc., as staff members are responsible for the content. 

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