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Gregath Company e-zine 
Volume 15, Number 7
July, 2016
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to Gregath Company, Inc. and may not with other printer/publishers.  ALWAYS double check with your printer/publisher on every detail.

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Table of Contents
You may click on each department below to go directly to that article.  At the end of each article (if supported) is a link back to this contents.

What's It Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help

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What’s It Mean? A-Z
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Lining (super, mull, crash, and gauze): Material used to reinforce spines of library bound books.  This material is a part of the end paper system and provides the means for a firm connection between text block and cover, giving shape and firmness to the book.

Logo: Usually the following text printed in four lines centered at the bottom of the verso: Printed in the United States of America from author submitted camera ready copy by: Gregath Company, Inc. P O BOX 505 - Wyandotte, OK 74370 http://www.gregathcompany.com.

Terms marked with an asterisk (*) are not generally used in our office.

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For other writing, printing, publishing, marketing lingo, check our glossaries at
http://www.gregathcomany.com/info/dictionary and
http://www.gregathcompany.com/info/dictionary/writers.html

Run across a word that you don't understand?  Try us - email us your word, term or phrase and we will see if we can shed some light on the matter!
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Design Inspiration
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Book Manufacturing Concepts
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Benefits of our POD Publishing Offerings

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This section is drawn from
http://www.gregathcompany.com/publish/pod
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Marketing advice (see also computer this issue)
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The same people claiming direct mail doesn't net enough return also claim print is dead. Don't discount direct mailing for promotion. Some content ideas include:

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This section is drawn from
http://www.gregathcompany.com/service/shipping/businessmailuses.html
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Genealogy ideas
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One never knows what information is online, unless you have exemplary search skills, or people share unique “small” resources. One such online source is for the Cook County Cemetery in Dunning, Illinois (Chicago area). This website covers “only” 38,000 burials that included many institutional interments. The site provides more information besides just the database as well. http://www.cookcountycemetery.com/

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Have a tip? 
e-mail us
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Computer aid!?!
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*For search engine submission, look for links on your favorite search engines and/or run “search submission” or similar searches for lots of places to start. Note even direct search engine submission is not instant – it can still take weeks, so don’t put it off in your marketing plan.

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This section is drawn from
http://www.gregathcompany.com/service/marketing
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Have a tip? 
e-mail us
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About this e-zine
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Gregath Company, Inc. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.

If you have decided since you requested this newsletter that you prefer not to receive mailings, please go to the following page and fill out the subscribe/unsubscribe form to be automatically dropped from the mailing list:
http://www.gregathcompany.com/zine
This set of directions is also the way to subscribe to this e-zine to get your own copy in your box monthly (if not already a subscriber).
NOTE: If trying to unsubscribe, supplying a different email address then the one you signed up with will result in multiple copies rather then being unsubscribed.

Back Issue information available through http://www.gregathcompany.com/zine or http://gregathcompany.wordpress.com

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Copyright and reprint information

Gregath Company, Inc. is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by Gregath Company, Inc., as staff members are responsible for the content. 

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