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Gregath Company e-zine
Volume 12, Number 7
July, 2013
Helping writers, genealogists and computer users of all kinds
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Please note that while an effort to generalize much of this text has been made, some references to "we, our, etc." still occur and much of the information provided applies to Gregath Company, Inc. and may not with other printer/publishers. ALWAYS double check with your printer/publisher on every detail.
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Table of Contents
You may click on each department below to
go directly to that article. At the end of each article (if supported) is
a link back to this contents.
What's It
Mean?
Design Inspiration
Book Manufacturing Concepts
Marketing Advice
Genealogy Ideas
Computer Help
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What's It Mean? A-Z
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Basis weight: "Weight" of a given paper determined by the weight of 500 basic size sheets.
(Standard Gregath Publishing) Basis: see standard printing or companion
Back/Backing (see round): The binding process of dispersing the swelling of the spine of a rounded text block and shaping it into a shoulder on each side of the spine of a text block. Backing accommodates the thickness of the boards, and provides a hinge along which they can swing freely. Backing also helps to prevent the spine of the text block from collapsing into a concave shape over time.
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For other writing, printing, publishing, marketing lingo, check our glossaries
at
http://www.gregathcomany.com/info/dictionary and
http://www.gregathcompany.com/info/dictionary/writers.html
Run across a word that
you don't understand? Try us -
email us your word, term or phrase and we will see if we can shed some light on
the matter!
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Design Inspiration
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If you plan on mailing some of your sales, you'll need to consider mailing envelopes or boxes, or consider producing your eBook in a self mailing package. Self mailers can be simple card board sleeves (think album), or custom printed (self sealing) card mailers or beyond.
Even if you choose self mailers, add a disc to a printed book, or package in an envelope, a jewel case sized cover or booklet can be included for when the buyer places the book in their CD library.
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Taken from
http://www.gregathcomany.com/publish/design/insertitems.html#cd
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Book Manufacturing Concepts
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Some ideas for Electronic edition publications
Layer graphics and clip art with photos and documents for a more professional look.
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This section is drawn from
http://www.gregathcompany.com/publish/design
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Marketing advice - see computer aid
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Genealogy ideas
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Have a tip? e-mail
us
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Computer aid!?!
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USPS priority click and ship customers - if your item will fit within the smaller "Regional A" boxes, order some and always cross check prices between that, exact weight (plain boxes), and flat rate. Sometimes the cost will be equal or the same, but many times Regional A can save you nearly 50% over flat rate.
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Have a tip? e-mail
us
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About this e-zine
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Gregath Company, Inc. is pleased to present information that may be of help to authors and genealogists on a monthly basis in this format.
If you have decided since you
requested this newsletter that you prefer not to receive mailings, please go to
the following page and fill out the subscribe/unsubscribe form to be
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This set of directions is also the way to subscribe to this e-zine to get
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NOTE: If trying to unsubscribe, supplying a different email address then the one
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Back Issue information available through http://www.gregathcompany.com/zine or http://gregathcompany.wordpress.com
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Copyright and reprint information
Gregath Company, Inc. is happy to give permission to forward this e-zine in its entirety, INCLUDING all contact information, to any person or group. To excerpt this e-zine for any form of reproduction, you must contact us to request permission. All material is copyright by Gregath Company, Inc., as staff members are responsible for the content.